Posts Tagged ‘Fara Warner’

Are You Really Listening to Your Biggest Customer – Women?!

Women in Automotive audience photo

In advance of my keynote and breakout session at the Women in Automotive Conference, I shared the following article on the purchase power and influence women have as consumers. Does your company recognize the power of women in the marketplace and in the workplace? Women in the US buy or Influence over 80% of all car purchases yet most automakers,…

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